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What a navigation app can learn about you

A map app sees where you go. That is enough to work out where you live, work and pray. Here is how Bound avoids learning it.

Location is the most personal data there is

A few weeks of trips are enough to work out where you sleep, where you work, where your children go to school, which clinic you visit and where you pray. Researchers have shown that four points of place and time are enough to pick out almost anyone in a large set of phone records, with no name attached.

What many apps keep

Many navigation apps keep your location history on their servers, tie it to your account and use it for ads or to improve their maps. Some of that is genuinely useful. All of it is a record that can be leaked, misused or demanded by someone else.

How Bound avoids it

The trade-off

Nothing syncs between phones. Lose your phone and your saved places go with it. We think that’s the right trade for a map app, and we explain the cost of each of our choices in the open.

The details

The privacy policy lists every piece of data that leaves your phone, who receives it, where and why.

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